And Santa’s Still Coming!
Saratoga Springs Downtown Business Association Presents Victorian Streetscapes
The Annual Victorian Streetwalk Transforms to Season Long Event for 2020
THE 12866 – In an effort to preserve the holiday tradition of the Victorian Streetwalk, the Saratoga Springs Downtown Business Association has reimagined a downtown holiday celebration for 2020.
The Saratoga Springs DBA, who has presented the traditional Victorian Streetwalk for the past 33 years, in collaboration with Discover Saratoga, is bringing an enhanced holiday look to Broadway and the downtown area for a month-long celebration called Victorian Streetscapes. “The DBA is excited to collaborate with our partners to add the festive element for all to enjoy during this holiday season,” said Deann Devitt, President of the Saratoga Springs Downtown Business Association. “It has been a challenging year for our local businesses, but the outpouring of support from the community has been remarkable. This extra holiday cheer is a thank you for that support and serves as a reminder that Downtown Saratoga Springs, is, in fact, a destination worth visiting!
The official ‘kickoff’ to the season will take place virtually on Thursday, December 3 at 6pm on Facebook Live, when Mayor Meg Kelly ‘lights up the tree,’ signifying the start of the 2020 Victorian Streetscapes season in downtown Saratoga Springs!”
“With all of the uncertainty around us, our goal was to turn downtown Saratoga Springs into a festive respite to shop and dine safely,” said Darryl Leggieri, President of Discover Saratoga. “We hope that this will give one more reason for folks to come downtown throughout the season to take in the holiday atmosphere and of course, shop local!”
The new holiday Streetscapes theme includes a professionally lit 19 ft. White Spruce that sits in front of Putnam Market at the center of the City. The tree, donated by The Charlton School, comes from what originally started as the Christmas Tree Project. The current Charlton School Grounds Supervisor, Robert Thorpe, started the project on the school’s Burnt Hills campus 30 years ago. “I feel very grateful that our program could support the community that has supported us for so many years,” said Alex Capo, Executive Director of The Charlton School. In addition to “the Big Tree,” sixty 6-ft. trees, decorated with warm white lights, stand in front of storefronts throughout the downtown Saratoga area brightly lighting up the streets for the holiday season. The 6-ft. trees were donated by Elms Farm.
While Santa won’t be in his cottage this year, his traditional downtown home will once again sit on Broadway next to the 19-ft. Spruce. Local children are invited to bring their letters to Santa and deposit them in Santa’s mailbox on the front of the cottage.
As an alternative to in-person visits with Santa, the Saratoga Springs Downtown Business Association and Stewart’s Shops are bringing Santa to the children of Saratoga Springs! On six dates prior to Christmas, children are invited to catch a glimpse of Santa as he travels through Saratoga neighborhoods atop a Tower Ladder fire truck, provided by King Enterprises. Santa Is Coming To Town is sponsored by Stewart’s Shops. Dates, as well as neighborhoods that Santa will visit, will be available on saratogaspringsdowntown.com.
Please visit www.saratogaspringsdowntown.com for a full schedule of Santa’s neighborhood visits. This magical holiday scene was created for the whole family to enjoy in downtown Saratoga Springs, where you can SHOP LOCAL and support Saratoga’s independently-owned small business community! For more information call 518-587-8635.